Oh, heavens! Many of you I imagine use TinyURL.com or some other URL redirection service when the Web address you have is too long to fit in a comment box, or to be practical in a blog post.
Oremus, an Anglican worship site, has a great service -- let's call it a cousin to URL redirection -- that allows users to drop short Web addresses into a text that points back to their site and pulls up a biblical citation. You have your choice of translations -- including a couple of psalter-only translations -- whether or not line numbers are includes and other features. The shortened URL always begins bible.oremus.org which gives your readers a clue of what they're getting.
An example http://bible.oremus.org/?ql=80668537
Plus, bible.oremus.org is just a great service for looking up biblical citations, as for reading in worship.